where should you allocate the majority of your paid media budget 18313 1

Where should you allocate the majority of your paid media budget?

Question: Where should you allocate the majority of your paid media budget?

  • New advertising channels that you haven’t advertised on before
  • Brand campaigns across advertising channels
  • Video production
  • Proven efforts that drive your main KPIs

The right answer was: Proven efforts that drive your main KPIs

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