What’s an example of an omnichannel goal?
- A cosmetic company wants to increase their online sales by driving consumers to the website to make a purchase.
- The digital marketing team is promoting a 25% off discount for shoppers who buy online and pick up in-store.
- The store marketing team at a large pet company wants to double only in-store sales by Q4.
- A beverage company wants to raise awareness across Google platforms on a new line of sparkling water.