Home - HubSpot Growth Driven Design - True or false? The two primary focus areas of the “optimize” theme are conversion rate optimization and personalization. True or false? The two primary focus areas of the “optimize” theme are conversion rate optimization and personalization. 2shares Facebook Twitter Pinterest LinkedIn Skype Facebook MessengerQuestion: True or false? The two primary focus areas of the “optimize” theme are conversion rate optimization and personalization. True False The right answer was: False