selecting a web analytics tool would be a part of which step of implementing behavioral marketing and customer segmentation 11075 1

Selecting a web analytics tool would be a part of which step of implementing behavioral marketing and customer segmentation?

Question: Selecting a web analytics tool would be a part of which step of implementing behavioral marketing and customer segmentation?

  • Define the interactions you want to track.
  • Implement tracking.
  • Analyze and report how people are behaving on your website.
  • Use this information to segment your contacts.

The right answer was: Implement tracking.

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