Home - HubSpot Digital Marketing Course - Fill in the blank: A keyword set to _____ match type will display your ad if the search term includes that keyword, or a very close variation. Fill in the blank: A keyword set to _____ match type will display your ad if the search term includes that keyword, or a very close variation. 2shares Facebook Twitter Pinterest LinkedIn Skype Facebook MessengerQuestion: Fill in the blank: A keyword set to _____ match type will display your ad if the search term includes that keyword, or a very close variation. broad exact specific negative The right answer was: exact