Shopping Ads You’re a marketing specialist for a large European housewares retailer and want to advertise new products to drive site traffic. How can Merchant Center support your shopping strategy? ByWilliam E. Weingartner Hours July 28, 2022 Comments 0 Comments 2shares Facebook Twitter Pinterest LinkedIn Skype Facebook Messenger Merchant Center allows you to easily manage and update store information, manage product reviews, and create highly customizable Shopping ads. Merchant Center lets you create campaigns, update ads, perform ad targeting, and select new products to advertise. Merchant Center offers robust reporting and analytics to track campaign and product-level performance. Merchant Center lets you manage how your in-store and online product inventory appears on Google.