Why is user-generated content (UGC) so important? Choose all that apply.

Question: Why is user-generated content (UGC) so important? Choose all that apply.

  • UGC helps brands understand their target audience.
  • UGC improves site engagement and time spent on the website.
  • UGC provides means for other users to connect, which then builds a stronger community.
  • UGC is inherently peer reviewed, making it more trustworthy.

The right answer was: UGC helps brands understand their target audience. & UGC improves site engagement and time spent on the website. & UGC provides means for other users to connect, which then builds a stronger community. & UGC is inherently peer reviewed, making it more trustworthy.

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