Why are chatbots a great tool for strategically using marketing automation and AI?

Question: Why are chatbots a great tool for strategically using marketing automation and AI?

  • They can mitigate friction regarding availability.
  • They are the primary tool for streamlining cadence and content.
  • They are used for journey mapping.
  • They can create buyer personas.

The right answer was: They can mitigate friction regarding availability.

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