When you use Jobs Theory to develop a timeline of events, where does that timeline start?

Question: When you use Jobs Theory to develop a timeline of events, where does that timeline start?

  • The first time a potential employee hears about your company.
  • The first time a potential customer realizes they have a need.
  • The day your company was founded.
  • The day you were hired into your current role.

The right answer was: The first time a potential customer realizes they have a need.

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