when determining buyer personas which type of information is most important to capture 9394 1

When determining buyer personas, which type of information is most important to capture?

Question: When determining buyer personas, which type of information is most important to capture?

  • Psychographic information
  • Demographic information
  • Both are equal
  • Neither. Your buyer personas are actual customers you’ve worked with.

The right answer was: Psychographic information

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