What’s a benefit of using Customer Match audience solutions?

Question: What’s a benefit of using Customer Match audience solutions?

  • Using your first-party data to reconnect with previous customers
  • Having the ability to develop and segment lists based on demographics
  • Collecting users who have interacted with your website via the Google Ads remarketing tag
  • Connecting with new prospective users whose interests align with your product

The right answer was: Using your first-party data to reconnect with previous customers

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