Question: What might you miss out on if you optimize for online conversions exclusively?
- You may miss out on potential customers who watched your ad
- You may miss out on potential customers who show interest in your product.
- You may miss out on potential customers who engage across all ad formats
- You may miss out on potential customers who purchase offline only or research online but buy in-store.
The right answer was: You may miss out on potential customers who purchase offline only or research online but buy in-store.