what is a trigger event 9094 1

What is a trigger event?

Question: What is a trigger event?

  • An action that triggers an automated email from your marketing automation platform.
  • Anything that indicates that you could provide immediate value to someone.
  • An action that indicates a prospect is ready to move from the identify phase to the connect phase.
  • An event that indicates a sales opportunity is about to expire.

The right answer was: Anything that indicates that you could provide immediate value to someone.

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