Question: Tina’s an experienced account manager who enjoys overseeing the details of her Google Ads campaigns. She struggles with leaving the majority of campaign management to machine learning in App campaigns. What’s a valid reason for Tina to rely on machine learning instead of doing everything manually?
- Machine learning will perform better when it comes to designing creatives.
- Machine learning will let her be promoted to director quickly.
- Machine learning will save a signiﬁcant amount of time and eﬀort for other tasks.
- Machine learning will let her use the same audiences she’s identiﬁed as correct in the past.
The right answer was: Machine learning will save a signiﬁcant amount of time and eﬀort for other tasks.