Jason owns a productivity app and wants to expand outside of the US into Latin America. He hires a professional translation service and believes he’s ready to go as soon as the service is done. Which three steps should he consider before launching? (Choose three.) Select All Correct Responses

Question: Jason owns a productivity app and wants to expand outside of the US into Latin America. He hires a professional translation service and believes he’s ready to go as soon as the service is done. Which three steps should he consider before launching? (Choose three.) Select All Correct Responses

• Launch the app in Latin America, before translations are complete to test the market.
• Launch first in Latin American markets with more than five million residents.
• Research specific market culture and productivity tool usage in Latin America.
• Customize the app’s UX and expand payment methods relevant to Latin America.
• Research device usage and connectivity within Latin America.

The right answer was: Research specific market culture and productivity tool usage in Latin America. and Customize the app’s UX and expand payment methods relevant to Latin America. and Research device usage and connectivity within Latin America.