Ginger’s working on creating her first Google Search Ad. She wants to create an inviting and relevant ad, so potential customers will respond favorably. To earn user clicks, Ginger should focus on creating an ad that _____. (Choose two.)

Question: Ginger’s working on creating her first Google Search Ad. She wants to create an inviting and relevant ad, so potential customers will respond favorably. To earn user clicks, Ginger should focus on creating an ad that _____. (Choose two.)

  • has a larger font size
  • includes at least two different colors
  • has a relevant headline
  • includes a current promotion
  • is listed after search results

The right answer was: has a relevant headline & includes a current promotion

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