claras colleague recommended she use a built in tool called bid guidance for her existing google app campaign what information can clara expect to see when using bid guidance 4874 1

Clara’s colleague recommended she use a built-in tool called Bid Guidance for her existing Google App campaign. What information can Clara expect to see when using Bid Guidance?

Question: Clara’s colleague recommended she use a built-in tool called Bid Guidance for her existing Google App campaign. What information can Clara expect to see when using Bid Guidance?

  • An estimate of the number of installs or in-app actions she can drive with her bidding strategy.
  • An estimate of the total number of impressions the app will receive across Google’s inventory.
  • A recommendation of the bid she should set to compete against similar businesses.
  • A recommendation of bid adjustments, based on diļ¬€erent times of the day and week.

The right answer was: An estimate of the number of installs or in-app actions she can drive with her bidding strategy.

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