Choose all that apply. Why are meta descriptions important?

Question: Choose all that apply. Why are meta descriptions important?

• They increase click-through rate and visits from organic search.
• They increase visits from social media.
• They increase the authority of a web page.
• They give people the right information at the right time.

The right answer was: They increase click-through rate and visits from organic search. and They increase visits from social media. and They give people the right information at the right time.