Cassandra wants to customize her Google Display Ads based on how potential customers previously engaged with her website. Which option best suits her needs?

Question: Cassandra wants to customize her Google Display Ads based on how potential customers previously engaged with her website. Which option best suits her needs?

  • In-Market audiences
  • Custom Affinity audiences
  • Similar Audiences
  • Remarketing

The right answer was: Remarketing

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