An effective bumper ad created, according to Google’s best practices, includes a combination of branding, audio, and breaking the fourth wall — or speaking directly to the camera. What does Google recommend you avoid using in your bumper ad?
Question: An effective bumper ad created, according to Google’s best practices, includes a combination of branding, audio, and breaking the fourth wall — or speaking directly to the camera. What does Google recommend you avoid using in your bumper ad?
- Graphics, promotions, and music
- Text slides, subtitles, and voice-overs
- Products, services, and domain
- Actors, animals, and comedy
The right answer was: Text slides, subtitles, and voice-overs