After exporting Google Analytics data to BigQuery, what new opportunity do you have to use your data?

Question: After exporting Google Analytics data to BigQuery, what new opportunity do you have to use your data?

• You can use SQL to query your data to answer questions and gain insights into your products, users, and channels
• You can use audiences to target website experiments and test variants of your web pages
• You can use conversions for ad campaign bidding, and audiences to target ad campaigns
• You can access app-specific reports such as crash data, notification effectiveness, and deep-link performance

The right answer was: You can use SQL to query your data to answer questions and gain insights into your products, users, and channels